How to ship 250 books in under 4 hours

We just mailed 250 books to our Kickstarter backers. 

If you don't count the root beer floats on the front end, it took us under 4 hours to pack the coloring books and stickers into envelopes for our 111 Kickstarter backers. This was way faster than we thought! 

Here's what we did:

  1. Recruited friends and family to help - but not too many
  2. Started the party with gourmet root beer floats - Virgil's, Maine Root, Fentiman's, etc
  3. Printed multiple copies of the backer surveys from Kickstarter
  4. Laid out everything on our big gorgeous walnut table (thanks Jake)
  5. Set up a workflow: Joanna signed books, three people wrote addresses, one person paired the envelopes with the right books (custom signatures) and the right swag, and one person double-checked and stuck on postage

Here's what we'd do differently next time:

  • Print postage labels... or not. There's something special about getting mail with your address hand-written on it.
  • Drink more root beer.
Victor King